For my bachelor’s thesis I was tasked with designing a logo and orientation system for a proposed campus building that hadn’t been built yet.

With only unscaled floor plans, I reconstructed the architecture in Unreal Engine 5 to test circulation, sightlines, and sign placement, and to produce all required visuals.

The system is modular: square relief tiles for walls and hanging signs, a strict grid governing typography, arrow logic, and numbering, plus a set of centered pictograms for clear recognition.

Orientation System

PROJECT:

Logo and modular wayfinding for a yet-to-be-built campus building